Fashion trends move at an exponential rate for each season. Your fashion stores must be able to cope with that. By coping with that, I mean moving your old stock as quick as possible. Once it comes to summer and customers are still seeing the winter fashion clothing, they are going to start questioning the reputation of your fashion store. It’s not difficult to see why your sales will decrease in that situation. This is why it is important that you have a rigid and clear plan for the future. You need to plan for the seasons accordingly.
The biggest fashion stores are aware that one of the most important aspects of running the store, is knowing exactly what measurements are appropriate for the specific demographic. There are a number of factors you must consider. You must consider that you will need a substantial stock. This means stocking up on more clothes than you actually need. You will also need to buy a lot more styles than you think you’ll need. On display you will need at least 50 different items of fashion clothing. In addition you need to display your most attractive items in the shop window. This is what makes customers actually want to go in and buy your clothing.
Sq Room Area
In retail, you need to cover the majority of the room space with stock. It needs to be packed. If you can walk into a fashion store and easily walk through the clothing stands, the store does not have enough stock. Most people don’t realize that most stores are completely filled with clothing that just satisfies the masses. You will be hard pressed to find ‘niche’ clothing in most conventional fashion stores. This is the difference between low end and high end fashion stores. High end fashion stores have the money to have more floor space and they can afford to be much more selective about their clothing.
Changing Rooms Are Invaluable
This is where you can make the most amount of money with your fashion stores. When you have a changing room, it allows your customers to try the attire on. This increases conversions because they will already have the experience of wearing it.
Know When To Sell Your Stock
One trap a lot of small fashion stores fall into, is not being able to sell stock as quick as possible. As aforementioned, fashion trends move fast and you can easily be left behind. Sell them as soon as they are not fashionable. You’re just losing out on money as it is.